New Study - Women prepare better business plans

[Mayra]

I found an article in Business Week and I found this quite interesting.

Who Prepares Better Business Plans, Men or Women?

A new study based on four years of data from men and women in a training program for microenterprises finds that they come out the same in quality scores. "However, women scored significantly better on the presentation of their plan to judges," conclude the study's authors, Ronald G. Cook, Paul Belliveau, and Christine Lentz of Rider University, in a paper presented at a recent meeting of the Small Business Institute.

What do you guys think?

[JenniferB]

Mayra,

I tend to agree

I think it's because we care more about what others think as well as the presentation.

Do you have the link to the article?

Jennnifer.

[Shimmy]

Go women! I do find being around business associates that women put more effort in written correspondence/projects/proposals, etc. The grammar, presentation and content seems to have more thought put into it.

Great to hear this backed up by research!

[Mayra]

Unfortunately I do not have the link to the article anymore but I found it on Businessweek.com

[Stefanie]

In case you're still interested, here's the link to that article in Business Week:

http://www.businessweek.com/smallbiz/co ... 132882.htm

[NewmanWrites]

In case you're still interested, here's the link to that article in Business Week:

http://www.businessweek.com/smallbiz/co ... 132882.htm

Awesome! That's a great snippet, I can't wait to look at the full article.

Personally, I think that women plan better because we care about what others think more then men, and I know that sounds too stereotypical, but it's true! We tend to care a lot more about how the things we produce look, and that could be one of the reasons we're just better.



~Marie

[litekepr]

I feel that the business plans I compile are complete and effective. Its a matter of compiling the information that is needed in a thorough way and doing the research needed to prepare the best possible plan for my client.
Being detail oriented, doing thorough research and being very organized are traits that I think make effective presentations of any kind --- and molding the presentation to the target audience.

Shri

[Kevin Lee]

I found an article in Business Week and I found this quite interesting.

Who Prepares Better Business Plans, Men or Women?

A new study based on four years of data from men and women in a training program for microenterprises finds that they come out the same in quality scores. "However, women scored significantly better on the presentation of their plan to judges," conclude the study's authors, Ronald G. Cook, Paul Belliveau, and Christine Lentz of Rider University, in a paper presented at a recent meeting of the Small Business Institute.

What do you guys think?

Hi Mayra,

After spending 2/3 of my undergraduate career in English Literature courses, I've found that women are “generally” better communicators (i.e. in both writing and public speaking) than men. And for that reason, I typically choose to work with women when doing group work in my current Marketing courses. I mean a typical English Lit, publishing or HR course has a ratio of 4 women for every 1 guy, so that has to prove something right?